'My Chemist' case studies & PR
1. Media Release
2. Statement from Rugby High School for Girls
3. Computer Clubs for Girls
4. PM in conversation with Bill Bryson
5. Prowess National Survey
6. More schools are getting involved!
Media Release
Students at a Midlands school have been running their own inter-active computer pharmacy as part of a pilot project.
The Women’s Business Development Agency has linked up with Rugby High School for Girls in Longrood Road, Bilton, Rugby, to encourage more girls to develop entrepreneurial skills and set up their own businesses in science, engineering and technology.
The virtual computer game called My Chemist involves pupils undertaking market research, interviewing residents, making stock in the laboratory and serving customers as well as understanding basic profit and loss in a fun and informative way.
Fifty-three pupils in year 10 at the school – which has specialist science status – were presented with certificates by head teacher Charlotte Marten after completing the project.
Marla Nelson, from the Women’s Business Development Agency in Puma Way, Coventry, said My Chemist could be used to develop enterprise-related subjects throughout the curriculum.
“Less than 12 per cent of UK businesses are wholly owned by women compared to 44 per cent of men despite the same number of girls and boys taking science qualifications,” she said.
“The Government has told all schools that children in key stage four must do at least five days of enterprise education in the curriculum each year.
“My Chemist is an exciting way to teach enterprise in an inter-active style because it combines creative talent and practical know-how while improving understanding of enterprise.
“It is ideal since the aim of the game is to make as much profit as possible at the end of the working week as well as giving girls an early taste of entrepreneurship and helping them fulfil their potential.
“The students at Rugby High School for Girls really embraced the idea. They were involved in designing the look of the game and it brought out their entrepreneurial abilities to manage a business.
“I hope it will encourage more girls to study science, engineering or technology subjects in the future or consider setting up their own business as a viable career choice.”
My Chemist is one of many innovative new products and services being developed by the Women’s Business Development Agency as part of the newly launched Regional Women’s Enterprise Unit (RWEU); part funded by Advantage West Midlands, the DTI’s Small Business Service, the European Social Fund and the National Endowment for Science, Technology and The Arts.
Having a look at the My Chemist interactive computer game are, back, from the left, Marla Nelson and Nicoletta Bertolone-Jones from the Women’s Business Development Agency and head teacher Charlotte Marten with Rugby High School for Girls students (front, left) Emily Moss (15) and Kathryn Lusby (15)
The Women’s Business Development Agency has linked up with Rugby High School for Girls in Longrood Road, Bilton, Rugby, to encourage more girls to develop entrepreneurial skills and set up their own businesses in science, engineering and technology.
The virtual computer game called My Chemist involves pupils undertaking market research, interviewing residents, making stock in the laboratory and serving customers as well as understanding basic profit and loss in a fun and informative way.
Fifty-three pupils in year 10 at the school – which has specialist science status – were presented with certificates by head teacher Charlotte Marten after completing the project.
Marla Nelson, from the Women’s Business Development Agency in Puma Way, Coventry, said My Chemist could be used to develop enterprise-related subjects throughout the curriculum.
“Less than 12 per cent of UK businesses are wholly owned by women compared to 44 per cent of men despite the same number of girls and boys taking science qualifications,” she said.
“The Government has told all schools that children in key stage four must do at least five days of enterprise education in the curriculum each year.
“My Chemist is an exciting way to teach enterprise in an inter-active style because it combines creative talent and practical know-how while improving understanding of enterprise.
“It is ideal since the aim of the game is to make as much profit as possible at the end of the working week as well as giving girls an early taste of entrepreneurship and helping them fulfil their potential.
“The students at Rugby High School for Girls really embraced the idea. They were involved in designing the look of the game and it brought out their entrepreneurial abilities to manage a business.
“I hope it will encourage more girls to study science, engineering or technology subjects in the future or consider setting up their own business as a viable career choice.”
My Chemist is one of many innovative new products and services being developed by the Women’s Business Development Agency as part of the newly launched Regional Women’s Enterprise Unit (RWEU); part funded by Advantage West Midlands, the DTI’s Small Business Service, the European Social Fund and the National Endowment for Science, Technology and The Arts.